Breastfeeding apps

Making the decision to breastfeed your baby is one of the best decisions you will make as a parent. While breastfeeding is natural, it is not uncommon for mother's to experience challenges with it. If you are having trouble breastfeeding, talk to your midwife or a lactation consultant. In addition, internet websites and smartphone apps have also become a popular resource to guide parents in their children's feeding and nutrition. On this page you will find information on:

App reviews: breastfeeding apps

The following are New Zealand apps.

App  Features Clinical review

Breastfed NZ

  • Education and information about breastfeeding and advice on how to solve potential problems
  • Available from Google Play and iTunes
  • Cost: free
  • Read more about Breastfed NZ
Four out of five stars 


  • Breastfeeding and child-friendly spaces locator 
  • Available from Google Play and iTunes
  • Cost: free
  • Read more about BURP
Four out of five stars

Feed Safe NZ

  • Information about alcohol and breastfeeding
  • Alcohol-free breast milk timer
  • Available from Google Play and iTunes
  • Cost: free
  • Read more about Feed Safe NZ
Four out of five stars

Breastfeeding apps - help me choose

There are a variety of apps aimed at supporting breastfeeding mums. These apps differ in their features and functionality and choosing between the apps is challenging because many of them have been developed without any input from healthcare professionals or undergone objective assessment. A study by Taki et al considered the following 8 attributes to be desirable when assessing the comprehensiveness of infant feeding websites and apps i.e. do they include and provide accurate information on: 

  • Encouraging and supporting breast feeding
    • Breastfeeding as the physiological norm
    • Protection and promotion of breastfeeding
  • Initiating breastfeeding
    • Breastfeeding education for parents
    • Physiology of breast milk and breastfeeding
    • The first breastfeed
  • Establishing and maintaining breastfeeding
    • Difficulty establishing breastfeeding
    • Factors affecting establishment of breastfeeding
    • Monitoring an infant’s progress
    • Maternal nutrition
  • Breastfeeding – Common problems and their management
    • Maternal factors affecting breastfeeding
    • Infant factors affecting breastfeeding
  • Expressing and storing breast milk
    • Expressing breast milk
    • Feeding with expressed breast milk
    • Storage of expressed breast milk
  • Breastfeeding in specific situations
    • Tobacco, alcohol and other drugs
  • Infant formula
    • Preparing infant formula
    • Using infant formula
    • Special infant formula
  • Introducing solids
    • When should solids foods be introduced
    • What foods should be introduced
    • Foods and beverages most suitable for infants or that should be used with care
    • Healthy foods in the first 12 months ( continued exposure and opportunity to sample a wide variety of healthy foods)


  1. Taki S, Campbell KJ, Russell CG et al. Infant Feeding Websites and Apps: A Systematic Assessment of Quality and Content. Interact J Med Res. 2015 Sep 29;4(3):e18.

Disclaimer: Health Navigator’s app library is a free consumer service to help you decide whether a health app would be suitable for you. Our review process is independent. We have no relationship with the app developers or companies and no responsibility for the service they provide. This means that if you have an issue with one of the apps we have reviewed, you will need to contact the app developer or company directly.

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Last reviewed: 20 Feb 2019