An app to support parents through various stages of their child's development - from birth to early adolescence.
What does the app do?
This New Zealand based app provides useful tips and advice to support parents through various stages of their child's development. The app is divided into 7 sections — newborns, infants, crawlers, toddlers, 2 year olds, preschoolers and the primary years covering various topics relevant to each growth stage such as eating, sleeping, learning, parenting, health, education and physical activity. The app comprises a series of videos with information from experts and parenting experiences from New Zealand celebrities. The app also has a tips section, for example tips for newborns, tips for infants, etc which comprises a summary of tips appropriate for that age group. For a more detailed description of the app, see Google Play or iTunes and for a detailed review, see Reviews.

For the complete app description, go to Google Play (android), iTunes or the app website.
PROS |
CONS |
✔ Easy to use, simple layout, visually appealing with colourful, vibrant images.
✔ Very relevant to New Zealanders and links to external websites that are New Zealand based.
✔ You can receive helpful reminders about your Well Child/Tamariki Ora visits if you register.
✔ There is a diverse range of everyday parents, celebrities and professionals who are featured in the videos throughout each stage. This is a great way of conveying important parenting, developmental, health and educational messages relevant to each stage.
✔ Each video clip is no longer than 3 minutes making information easy to understand compared to long texts.
✔ If you don’t want to view all the video content in each age-related stage, you can skip to the ‘tips’ section.
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✘ Whilst some content is free to view, users would need to register using either their email or Facebook account to unlock content, including being able to access added features such as the Well Child/Tamariki Ora reminders.
✘ When registering, you would need to provide your child’s name, date of birth and gender. If you would like to avoid this, you can select ‘I don’t have a child but want to sign up’.
✘ The app lacks adequate representation of New Zealand’s diverse cultures.
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Privacy and security
Users have to sign up (either with Facebook or email) to use the app. Read more about things you can do to improve your safety and security when using apps.
Review details
Date of review: April 2018
Platform reviewed: Android
Version: 1.3.2
Download size: 19.05 MB
Updated on: 27/09/2017
Clinical review
Reviewer: Amio Ikihele, Innovations Lead, Moana Research (www.moanaresearch.co.nz)
Date of review: June 2018
Comments: "This app is very relevant for New Zealand parents/users. With over ten thousand downloads, this is no doubt already a popular app. The app has dedicated sections for parents/users covering up to 7 stages of development . Users can receive helpful reminders about their Well Child/Tamariki Ora visits if you register. There is a diverse range of everyday parents, celebrities and professionals who are featured in the videos. This is a great way of conveying important parenting, developmental, health and educational messages relevant to each stage from a wide range of perspectives. Each video clip is no longer than 3 minutes making information easy to understand compared to reading long texts. This app is most useful for parents but has added benefits for those who may be studying nursing, health promotion, public health, early childhood teaching and social work. The use of short videos allows parents/users to absorb important information compared to reading large amounts of text."
Safety concerns: "None."
New Zealand relevance:"Content is New Zealand based and aimed at New Zealand parents."